Constructed Media
The process by which a media text is shaped and given meaning through a process that is subject to a variety of decisions and is designed to keep the audience interested in the text.
Media is not a clear image of what is happening in the world, it is in fact a twisted or even fabricated image of our reality, and should be taken lightly and is not to be taken as the complete truth.
A person who is media illiterate is a person who is aware of constructed media, and understands that not everything should be believed. They tend to draw their own conclusions from their own experience or information.
These people can also produce media themselves because of the knowledge they have obtained.
A photographer can also manipulate his images to cast people in a certain light. This can leave people to draw their own conclusions, but they may have been influenced by the image.
Media is not a clear image of what is happening in the world, it is in fact a twisted or even fabricated image of our reality, and should be taken lightly and is not to be taken as the complete truth.
A person who is media illiterate is a person who is aware of constructed media, and understands that not everything should be believed. They tend to draw their own conclusions from their own experience or information.
These people can also produce media themselves because of the knowledge they have obtained.
A photographer can also manipulate his images to cast people in a certain light. This can leave people to draw their own conclusions, but they may have been influenced by the image.
Anchorage. Anchorage is
when a piece of media uses another piece of media to
reduce the amount of connotations in the first, therefore allowing the audience
to interpret it much more easily. For instance, in a newspaper, pictures are
accompanied by a
caption that allows us to understand what the picture is showing us.
-All media is constructed
Trump's take on Mexico
•https://www.realclearpolitics.com/video/2015/06/16/trump_mexico_not_sending_us_their_best_criminals_drug_dealers_and_rapists_are_crossing_border.html
Mr Trump is claiming that the people of Mexico are rapists, that they are "bringing crime,
and drugs".
That Mexico is "killing them" economically and that Mexico is "not our friend". He is portraying Mexicans as bad people who are full of nothing but problems, which they are bringing over to the US.
He "assumes" that "some" Mexicans are good people!!!
Obama's take on Mexico
https://www.youtube.com/watch?v=0qKgS2O1QUQ
Obama is the exact opposite of the spectrum with a more democratic view on Mexico, as it seems he is trying to make friends with Mexico, and is trying to put past differences and issues behind him.
He describes the country as, "courageous, important and robust". He accepts that both countries could be better and that Mexico has its stereotypes along with the US.
He "assumes" that "some" Mexicans are good people!!!
Obama's take on Mexico
https://www.youtube.com/watch?v=0qKgS2O1QUQ
Obama is the exact opposite of the spectrum with a more democratic view on Mexico, as it seems he is trying to make friends with Mexico, and is trying to put past differences and issues behind him.
He describes the country as, "courageous, important and robust". He accepts that both countries could be better and that Mexico has its stereotypes along with the US.
Overall I believe that Serena Williams was punished accordingly due to the coach issues, and the smashing of her racket. However I believe that after she got angry, she may have claimed a sexism scandal, so she could take the heat off her bad language and her behaviour.
Although it is true that the male players do tend to get more lenient treatment than women, for example Djokovic has been known to call the umpire a "bum" and has only received a warning. But in fairness Serena did use language that was much worse than Djokovic.
Racist Cartoon on Serena
This cartoon has been described as a "racist and sexist" image and an offensive attack on black women.
I agree with these views but I think that, this was not the intended use of this image. i think that it was meant to depict Serena in a tantrum like light and was not meant to be offensive in the way that is has been described as.
This has been compared to many of Jim Crow's images.
The cartoonist, Mark Knight (Works for the Herald Sun), was born in the 1960s making him around 50 years of age. This means he have grown up with Jim Crow and his work, meaning that there may be a more substantial connection between the two artists and their work.
I also believe that Serena's outburst was unjustified and that her claim on a sexist system was a desperate attempt to gain the media's favour, even though she may be right, and to take the heat out of her outburst and draw attention away from her cheating.
Lynx advert
This is a very stereotypical image that shows women as domesticated, people that are there for men's enjoyment. The main reason is that she is cooking and that she is in her underwear. This is wrong and offensive because not all women are like this, and that it gives the impression that all women should be like this. This could also be offensive to men as it imply's that they cannot resist a woman in her underwear, which is not true. (Women are being treated as an object)
The Only Way is Essex
The Only Way is Essex
Argumentative
Everyone speaks like that - slang - off my nut
Everyone has the accent, no one really has the accent
Stereotyping the background of people
Focuses on them - direction on them
Not real - scripted - sound robotic
Certain aspects might be rehearsed
Caricature - exaggeration of what someone really is
Meant to be a reality show
People form Essex as being way too close way too quickly, filled with distaste for others, risk taking (not in a good way) and
Camera work
Just faces
Waist up
Rotating camera - all angles
Editing
Different shots
Different people when others are talking
Sparkly effects
Dark and saturated
Sound
Music in background - loud voices
Mise me scene - everything in shot
Kirk Norcross claims that it is a true representation of essex as all of the cast are from essex. However this is a stupid answer as the entire population of essex is not represented in this reality show.
In the picture on the right Mr Corbyn is portrayed as a comic character, who seems harmless but should not be trusted with any form of responsibility, much less the responsibility of running a country.
The image in the background is a crummy, tired dull looking part of Britain, which is also behind Jezza, implying that this is the legacy he will leave behind - a dead, crummy Britain.
Whereas in the picture on the left, he is portrayed as, professional, businessman like and powerful - someone whom you can place trust and responsibility. The background is white, implying that he is honest and pure.
Theresa May on the other hand, is not portrayed in any comic way, that is meant to be a political attack on her, but is instead, in a way that is not important either, for her political status. In the picture on the left......its her legs!!! This describes her as someone who is not important, and frankly, should not have their legs on show at that age. The phrase "who won legs-it", also focuses on her legs. However the phrase before was, "never mind Brexit", this with who one legs it, could be taken as a, play on words. This could attempt to convey that whoever won brexit is just going to leave afterwards, and in a timely fashion.
Preferred view
Cigars are good for you
Reach for a lucky instead of food
Shadow is chubby, almost fear mongering
Negotiated views
Cigars are bad for you
Putting on weight can be combated in other ways
However may stop you from eating as much
Increase chance of cancer
Heart disease
Lung disease
Oppositional views
No redeeming features
Will help you put on weight
Looks bad
Smells bad
Constructed Media (Print)
In the picture on the right Mr Corbyn is portrayed as a comic character, who seems harmless but should not be trusted with any form of responsibility, much less the responsibility of running a country.
The image in the background is a crummy, tired dull looking part of Britain, which is also behind Jezza, implying that this is the legacy he will leave behind - a dead, crummy Britain.
Whereas in the picture on the left, he is portrayed as, professional, businessman like and powerful - someone whom you can place trust and responsibility. The background is white, implying that he is honest and pure.
Theresa May on the other hand, is not portrayed in any comic way, that is meant to be a political attack on her, but is instead, in a way that is not important either, for her political status. In the picture on the left......its her legs!!! This describes her as someone who is not important, and frankly, should not have their legs on show at that age. The phrase "who won legs-it", also focuses on her legs. However the phrase before was, "never mind Brexit", this with who one legs it, could be taken as a, play on words. This could attempt to convey that whoever won brexit is just going to leave afterwards, and in a timely fashion.
The picture on the right, is also about something menial and pointless....What shoes she is wearing! The headline reads, "Heel, Boys(focusing on her shoes) New PM Theresa can reunite Tories & deliver brexit". The fact that heel boys comes first, implies that the way that Theresa is going to "reunite" the Tories, is by almost commanding them, and by treating them like pets.
Constructed Media (Advertising)
Cigars are good for you
Reach for a lucky instead of food
Shadow is chubby, almost fear mongering
Negotiated views
Cigars are bad for you
Putting on weight can be combated in other ways
However may stop you from eating as much
Increase chance of cancer
Heart disease
Lung disease
Oppositional views
No redeeming features
Will help you put on weight
Looks bad
Smells bad
No comments:
Post a Comment